Door Panel


Instrument Panel

instrument panel

Over Head Systems

Automotive Product Design and Development

Product development is the process of creating a new product to be sold by a business or enterprise to its customers.  In the document title, Design refers to those activities involved in creating the styling, look and feel of the product, deciding on the product’s mechanical architecture, selecting materials and processes, and engineering the various components necessary to make the product work. Development refers collectively to the entire process of identifying a market opportunity, creating a product to appeal to the identified market, and finally, testing, modifying and refining the product until it is ready for production.

Our Engineering Program Managers work hand-in-hand with our in-house Product Design Team to ensure your project undergoes a comprehensive approach to move from concept to finished product. We’re responsible for making sure all your requirements are known and understood by all individuals and departments who have a role in designing, developing, and manufacturing the products we produce for you. Whether you need extensive design assistance for your plastic injection moulded components, or the final stages of refinement prior to building tools, we can provide you with the design services you need:

  • Proficient with all major CAD software in working with your 2D drawings and 3D models
  • Focus on Design for Manufacturability to optimize all manufacturing and assembly processes and reduce overall cost
  • “Jump-Ahead” product design approach to give your company product differentiation and competitive advantage
  • Experienced in providing design solutions for part consolidation and complex assemblies
  • Wide-range of rapid prototyping capabilities to evaluate form, fit and function, prove design concepts and assist you with your marketing needs

Our extensive mould building standards, coupled with in-house mould flow capabilities, assure you that we will deliver the best possible mould for the SPI (Society of Plastics Industry) Class that you specify.  You receive a best-in-class mould designed and delivered on time and at budget.

Automotive Product Design Development Can Help You: 

  • Set your product apart from the competition
  • Lower your overall product cost and maximize profitability
  • Optimize ergonomics and aesthetics
  • Maximize speed to market


  • Automotive Interior
  • Door panel
  • Instrument panel
  • Pillar trims
  • Overhead systems (Headliner)
  • Automotive lighting
  • Automotive Exterior
  • Seating
  • Jig an fixtures